Contemporary customers are becoming increasingly demanding. Businesses are constantly competing with one another to gain new customers, retain existing ones and build long lasting customer relationships.
According to Deloitte, business who invest in customer loyalty are 88% more profitable than their competitors. But in order to be effective, loyalty programs need to be customized according to specific business needs and customer requirements.
Loyax is a new generation loyalty platform which can be completely customized to reflect your brand identity. With its powerful reporting and analytics, Loyax enables businesses to understand their customers, offer personalized rewards and create unique user experience unbeaten by competitors.
Loyax enables businesses to create various loyalty programs and approach customers with targeted messages across multiple channels: mobile, digital, social, and even in-store.
Recently, we have enriched Loyax with the opportunity for in-store micro location loyalty marketing through the power of Beacons, the latest technology introduced by Apple, which is also supported by iPhone and any other Bluetooth 4.0-capable Android and Windows smartphones. By using this unique capability, businesses can easily navigate customers through their venues and send them targeted and personalized messages on the spot.
If you got curious about transforming your irregular shoppers into loyal customers, do not hesitate to contact us for more information!
Or, stay tuned for our next post to learn more about Loyax’s innovative features!
